DEDICATED MARKETING PROVEN
Centralize customers data in a multichannel Marketing Datamart.
Since 2002, Cabestan has supported us in our customer relations email strategy. Today, the Cabestan platform is the only multichannel tool we use that allows us to communicate with our customers and that takes the behavioural and transactional information collected and reworked by the Marketing Datamart into consideration.
Automation of customer relations on line: welcome email, "basket abandonment" email, alert.
There is a real sense of the commitment of the team to the progress of the web projects. The advice received, whether technical, operational or business-oriented, have helped ensure the success of the operations. It is this wide skills base that makes Cabestan such an excellent partner.
How did Cabestan help Symantec with content automation for up- and cross-selling?
Thanks to its industry expertise, Cabestan was always able to provide us with solutions plus dedicated service and support to energise our international customer relationships.
Yves Rocher boosts online customer relationships with Cabestan: refined personalisation for strategic targeting.
...Thanks to the functionality of the Cabestan platform, we have been able to increase our customer awareness by a factor of ten. We can manage and coordinate the entire relationship throughout the customer life cycle - meaning a substantial increase in our bottom line.
VipVenta selected Cabestan to sustain commercial pressure though a daily email to 1 million contacts.
Thanks to Cabestan's customised tools and consultation, the objectives we had set ourselves were largely fulfilled - and faster than expected. Cabestan's expertise has given us the benefit of a full service range - technical as well as marketing.
THEY ALL ACHIEVED PROFITABLE MARKETING RESULTS THANKS TO CABESTAN SOLUTIONS
Distribution, e-commerce, value-added services
Tourism, transport, leisure
Industry, technology
Association, not-for-profit organisation
Business services, B-to-B
- April 27- White Paper : Loyalty programmes > Read more
- April 22 - Opinion Article : Selling a SaaS CRM Solution to your IT Director > Read article
- April 13 - Exhibition: E-Commerce Manchester > Read more
- March 22- White Paper: Converting new prospects - Using the best scenario that triggers the best return > Read more
- March 2 - Opinion Article : 10 reasons why SaaS software is an unbeatable solution for eCRM > Read more
- January 25 & 26 - Exhibition : Cabestan will be present and will speak at Forum E-marketing 2011 in Paris - Stand K 115 > More information
- January 15 -White Paper : 360° Management of Customer Data > Read the White Paper
